• Featured,  Form,  Travel

    Lake effect

    In late March 2021, Grand Traverse Resort and Spa in Acme, Michigan announced the completion of its renovated 10,000-square-foot lobby ballroom, which was the final project in a nearly $3 million, three-year endeavor to transform its meeting spaces. Located at one of Michigan’s well-traveled and renowned resort destinations, the Michigan Ballroom now features inspired design components evoking characteristics of its surrounding waterways. The Grand Traverse Resort and Spa is a short distance from downtown Traverse City as well as Michigan’s Old Mission and Leelanau Peninsulas, and the Grand Traverse Bay; a serene coastal attraction enjoyed for its freshwater beaches and rich surrounding ecosystems of hardwood forest. The 900-acre resort property…

  • The Den axe throwing - Photography: Grand Traverse Resort and Spa
    Creative Endeavors,  Featured,  Travel

    The Den

    Since its establishment in 1980, the Grand Traverse Resort and Spa of Acme Township, Michigan has helped define northern Michigan hospitality, with its picturesque location near Grand Traverse Bay atop nearly 900 acres that host the fresh fairways of its three championship level golf courses, clubhouse, golf academy, and grille. The resort itself holds nearly 600 room suite ensembles, and more than 80,000 square-feet of versatile meeting space, as well as a shopping gallery, luxury spa, and variety of dining options that culminate in the rooftop lounge Aerie, known for its panoramic views of the grounds and a culinary experience that harnesses the best of the region.  A destination in…

  • Travel

    Reinvigorated essence

    Text: R. Collins For many northern Michigan businesses and organizations, the serenity of the area’s natural environment—composed by sandy bluffs, fresh water, dense deciduous forests, and awe-inspiring seasonal changes—often inspires the design of retail and gathering spaces. When it came time for Spa Grand Traverse, a full-service spa within the Grand Traverse Resort in Acme, Michigan, to receive an upgrade to its interior design, aesthetics inspired by northern Michigan’s natural assets were incorporated during the remodel to not only encourage relaxation, but also a sense of separation from a guest’s external stressors upon reopening. “[We were] looking to find that same balance that is found in nature and wanting to…